The Digitalization of Grocery Retail Business and the Change in Online Shopping

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cris.sourceIdoai:journals.unwe.bg:article/236
dc.creatorPetrova, Simeonkaen
dc.date2023-03-30
dc.date.accessioned2026-09-24T23:10:31Z
dc.date.available2026-09-24T23:10:31Z
dc.descriptionThe main goal of the research is to interpret conceptual ideas about the digitalization of the grocery retail business, considering the change in consumer behavior regarding online shopping and, on this basis, to outline the emerging dependencies. The set research tasks correspond to the goal. The measurement of the manifest dependencies is achieved by the method of linear regression and correlation. Respondents in the study are individuals from the 27-member states of the European Union. The data for their budgets is for the period 2016 – 2021. The obtained results allow assessing the impact of digitalization on the change in consumer behavior in the online grocery shopping process.en
dc.formatapplication/pdf
dc.identifierhttps://rp.unwe.bg/index.php/rp/article/view/236
dc.identifier10.37075/RP.2023.1.06
dc.identifier.urihttps://ds.e-dnrs.org/handle/123456789/1044
dc.languagebg
dc.publisherAcademic Publishing UNWE (AP-UNWE)en
dc.relationhttps://rp.unwe.bg/index.php/rp/article/view/236/228
dc.rightsCopyright (c) 2023 Simeonka Petrova (Author)en
dc.rightshttps://creativecommons.org/licenses/by/4.0en
dc.sourceResearch Papers of UNWE; No. 1 (2023); 67-77en
dc.subjectDigital transformationen
dc.subjectFood retail businessen
dc.subjectRetailersen
dc.subjectOnline shoppingen
dc.subjectDigitizationen
dc.subjectF14 - Empirical Studies of Tradeen
dc.subjectL81 - Retail and Wholesale Trade • e-Commerceen
dc.subjectO33 - Technological Change: Choices and Consequences • Diffusion Processesen
dc.titleThe Digitalization of Grocery Retail Business and the Change in Online Shoppingen
dc.typePeer-reviewed Articleen

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